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Manager, Associate Product Development - Product Engagement


Position Purpose

The Manager, Associate Product Development – Product Engagement will lead, manage, and execute initiatives that enable the SleepIQ product experience to come to life for our consumers through brand engagements.  This role will support the SleepIQ engagement content vision, goals, and objectives by developing detailed requirements, detailed plans, and execution activities needed to support engagement initiatives.  As a partner and SleepIQ subject matter expert, work with the SleepIQ team and with the organization in an agile manner to define user experience and user stories.  Define an upfront business case for each project to be used for strategic prioritization and resourcing as well as used to ensure the final deliverable delivers the business value post launch.  Brand engagement activities include, but are not limited to, personalized insights, push and email notifications.

Primary Responsibilities

  • Facilitate discussions related to development of brand engagement activities
  • Contributes to writing of messaging content recognizing the audience and product knowledge
  • Manage execution of campaigns such as developing detailed timelines, writing Jira tickets, leading standups with execution teams and sending communication to internal and external teams
  • Partner with the other product owner/development leads within SleepIQ to ensure uniformity of the customer experience within the product assets
  • Formulate and manage content management process with a library of content and supporting materials to be used repeatedly
  • Supports associate brand manager as needed to deliver engagement, ex. researching content ideas, analyzing engagement effectiveness
  • Support the development of requirements of new or enhanced features that improve the SleepIQ experience
  • Support writing of user stories and details that contribute to prioritization of product enhancements
  • Able to define and translate customized and specialized requirements to enable the technical teams to define scalable and supportable options
  • Understand the interdependencies to the SleepIQ® Technology platform – device and cloud-based software platforms
  • During research and development, contribute to analysis and evaluation of options, alternatives of product development paths in an agile manner
  • Support lab based and if necessary, in field validation testing in partnership with organizational partners
  • Emotional Intelligence, passion for customer advocacy, desire to become a subject matter expert on the products released

Position Requirements

  • The ideal candidate will have exceptional background in product coordination & management, project management and communications
  • 3-5 years of experience in product channel, brand associate management, and / or product development
  • Strong knowledge and understanding of email communication and notifications for brand storytelling and customer conversion
  • An exceptional ability to write within a brand voice
  • An ability to define success metrics and understand levers that influence results
  • Proven track record of bringing forth and executing projects on time and on budget
  • Strong cross functional leadership:  demonstrated ability to engage teams and external partners to generate expected results
  • Experience managing a connected software product platform
  • Experience with software development across highly complex systems required
  • Experience with Agile methodology
  • Experience in working with globally dispersed teams
  • Bachelor’s degree in relevant field required
  • Demonstrated ability to engage teams and external partners to generate expected results
  • Ability to think both strategically and tactically in a high energy, fast paced environment
  • Exceptional interpersonal, influencing, and communication (written and verbal) skills
  • Excellent organizational skills – ability to prioritize – multi-task oriented
  • Attention to detail with strong critical thinking skills
  • Demonstrated ability to manage multiple projects - work prioritization, planning and task delegation
  • Skilled in the Microsoft office suite and Microsoft project
  • Experience with Jira, TestRail
  • User story development skills

Job ID R6454
Abhishek, Director of Analytics

“We have the freedom of a start-up to explore new technology and methods, backed by a strong company like Sleep Number.”

Abhishek, Director of Analytics

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